Platforms & Profile Types
Supported Social Platforms
The following platforms are currently supported in Later:Profile Types for Instagram & TikTok
When creating an Instagram and TikTok account, you’ll need to pick a profile type.
Instagram has three profile types: Business, Creator, or Personal, while TikTok has two: Business or Personal.
Due to API limitations, different profile types will have varying access to Later features.
For Instagram, 'Business' and 'Creator' profiles provide the most capabilities and features within Later; while with TikTok ‘Business’ profiles do. Those types are your best bet for maximizing your Later experience. More details about the capabilities of each profile type are provided below.
Switching to a Business profile is free and simple to do for both platforms. Learn how here:
Later features available for each Instagram Profile Type
Business |
Creator |
Personal |
---|---|---|
Auto-publish single-image/video posts, Multi-Photo (carousel) posts, Reels and Stories | ||
Publish Instagram posts through push notifications | ||
Access Instagram Analytics | ||
Search for and collect media by hashtags | ||
Collect media from Instagram posts you’re tagged or mentioned in | ||
Tag people and add locations | ||
Manage Instagram comments with Conversations | ||
See your Best Time to Post | ||
Add a First Comment when scheduling Auto Publish posts | ||
Later features available for each TikTok Profile Type
Business |
Personal |
---|---|
Auto Publish videos to TikTok | |
Publish videos to TikTok using notification publishing | |
Access TikTok Analytics | |
Manage TikTok comments with Conversations | |
See your Best Time to Post | |